JutayPoint –Why We Started.

JutayPoint was created with a simple belief:
Everyone deserves premium, original branded shoes — without the premium price.

As a shoe lover, you noticed two things happening around you:

  • Many people wanted authentic branded sneakers but couldn’t afford new pairs.

  • At the same time, thousands of high-quality, barely-used branded shoes were ending up wasted.

So JutayPoint became the bridge — a brand built to give preloved shoes a second life.

Our Values

1. Authenticity

Every shoe is 100% original, verified, and quality-checked.
No replicas. No fakes. Only real brands, real quality.

2. Affordability

JutayPoint makes expensive branded footwear affordable for everyone, often at a fraction of the original price.

3. Sustainability & Eco-Friendly Fashion

JutayPoint is more than a preloved shoe brand —
it’s a green movement.

By reviving preloved shoes, we reduce waste, lower environmental impact, and promote a culture of reuse instead of replace.
Every pair you buy saves materials, energy, and resources — making fashion better for the planet.

Our Mission

To make original branded footwear accessible, sustainable, and eco-friendly in Pakistan — while delivering trust, quality, and value.